- Overselling. When the customer's face indicates she's going to buy, don't describe one more product feature. It's unnecessary and may trigger an objection the customer had not thought of.
- Undermining. Don't start a meeting, presentation or even a sentence by saying you are ill-prepared or unequipped. It is disrespectful to your audience and undermines your authority.
- Stating the obvious. Don't challenge basic assumptions by assuring people about things they have already taken as a given. Starting a presentation with "the projector won't break down" leaves everyone wondering when it's going to break down.
14 years ago
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