As you may have heard, content is king when it comes to any information business. I run a few sites where users generate content for them - it’s truly a win-win situation. I win, because I have my users generating content for me, all without me needing to pay for the content. My users win because they are getting something in return by putting content on my sites and using my sites.
This may sound strange at first, but let’s take a look at few example sites. Back in Sept, 2007 my wife started a coupon exchange site for moms and coupon clippers to share unused coupons. Guess what, it’s a totally hands-off site, and the site is growing on a daily basis (so is the ad revenue made from the site). We are seeing more content (coupons) being added to the site, and more user participation. This is a very typical user generated content website.
Another example is a used textbooks exchange website that I started back in 2003, where users come in and list their used textbooks they wish to sell/exchange with other users. Again, another win-win situation where I get user generate content (book listings), and my users get benefits from using the site.
Movie & Film Review blog that was started a year ago has grown tremendously, now with over 500 movie reviews written and over 600 RSS subscribers. A perfect example of a user generate content website where users come in and fill up the site with tons of content.
These sites exemplify what John Reese’s “Owning more of the web” principal that he talked about in his pre-sell video for Traffic Secrets 2. Speak of which, it’s a must have for any business owners, online, or offline. More content you can put out there for your business/website, more traffic you will get - period.
What other sites may you know that also deploy this model? Here is a list of user generated content websites that are just making a killing with their sevices:
Google’s Blogger
Think about this one. Google offer a free blogging platform for users to come and put content on Google’s blog network and allow users to display Google Adsense ads on their blogs - Genius!
Craigslist.org
Need I say more? Just look at how many ad listings they have! Many times, ad listings from Craigslist gets first page ranking for certain keyword phrases in Google. Even if Google disappears tomorrow, they will still have a massive amount of traffic going to their site because of the type-in traffic alone.
Social Networking Sites
Sites like MySpace, Facebook, Friendster, LinkedIn, etc., all take advantage of user generated content.
Online Forums
Way too many to list here, but take a look at big-boards.com for a comprehensive list of top internet forums on various topics imaginable.
Social Media Sites
Digg is a perfect example of a user generated news content site, and allows users to vote up/down on the content being submitted.
The list goes on and on, but you can see where this is going. All of aforementioned sites all have one thing in common - they provide a service, a platform for users to submit content (blog post, forum post, news, ad, etc.). So start to think about what service you can provide to your local community - this can be an excellent way to break into a user-generated content website. Also, don’t forget to pick up a copy of John Reese’s Traffic Secrets 2 course if you can afford $400, which tells you everything about getting traffic to your new or existing sites.
Learn the fundamentals, and take massive action. A huge mindset that I see many people struggle with is not being able to move forward due to over-analysis.
Source from http://www.netpassiveincome.com/
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